Jon Duke is the Vice-president, Strategy with m5, one of Canada’s largest independent advertising agencies. As head of strategy across m5’s five offices, Jon supports clients in developing clarity, focus and purpose.

He has worked with over one hundred organizations in almost every industry, with extensive experience in energy and post-secondary education. He has also supported pro-social behaviour change in the areas of health, violence prevention, waste reduction, inclusion, and finance. In addition to working with a myriad of private and public companies, Jon has led files for government departments and crown corporations, both at the provincial and federal levels.

Jon was named as a Top 50 Under 40 Innovative Leader in Atlantic Canada and has served on several boards including as Chair of Choices for Youth and board member with the NLCU. He has completed extensive professional development in the areas of behavioural economics, energy, and leadership. He holds a Bachelor of Commerce from Memorial and is currently completing an MBA with Queen Mary, University of London (UK).