Faculty and instructor profiles

Associate Professor

Blair Winsor


Phone: 709.864.4007
Email: b.winsor@mun.ca
Office: BN-3020
Areas of Expertise

Entrepreneurship, Small Business

Personal Profile

Dr. Blair Winsor joined the Faculty of Business Administration at Memorial University in August 2013, having taught entrepreneurship, innovation management and small business management-related topics at Edinburgh Napier University in the United Kingdom (UK) for the previous 11 years. Over the last 30 years Blair has been an entrepreneur, angel investor, board member, and consultant in the UK, the US, and Canada. Currently, he enjoys working with entrepreneurs through Memorial’s Centre for Entrepreneurship.

Blair completed his doctor of philosophy at University of Warwick Business School in the UK. He also has a bachelor of arts in political science from Memorial, a bachelor of laws from the University of Ottawa, and an MBA from Luigi Bocconi Commercial University in Italy. In addition, he has a diploma in French from the University of Quebec at Chicoutimi and a post-graduate certificate in teaching and learning in higher education from Edinburgh Napier University.


Blair teaches the following courses:

  • BUSI 1600: Introduction to Entrepreneurship
  • BUSI 3630: New Venture Creation
  • BUSI 6605: Small Business Consulting
Research Highlights

Dr. Winsor’s research in entrepreneurship can be divided into four main areas:

1. Entrepreneurship and social entrepreneurship in Newfoundland and Labrador (selected work),

  • Slawinski, N., Winsor, B., Mazutis, D., Schouten, J., & Smith, W. (2019). Managing the paradoxes of place to foster regeneration. Organization and Environment (forthcoming).
  • Walsh, J., & Winsor, B. (2019). Socio-cultural barriers to developing a regional entrepreneurial ecosystem. Journal of Enterprising Communities: People and Places in the Global Economy (forthcoming).
  • Conference Paper Presentation: Winsor, B., Slawinski, N., Smith, J., & Stoddart, M. (2018). Changing to stay the same: The place-based paradox and tensions of social enterprise. Babson College Entrepreneurship Research Conference, Waterford, Ireland.
  • Gorman, G., Hanlon, D., & Winsor, B. (2013). Driving Wealth Creation and Social Development in Newfoundland and Labrador. Global Entrepreneurship Monitor (GEM).
  • Conference Paper Presentation: Walsh, J., & Winsor, B. (2015). Culture’s impact on innovative entrepreneurship in Newfoundland and Labrador. Atlantic Schools of Business (ASB), Fredericton, New Brunswick.
  • Conference Panel Presentation: Winsor, B., & Carter, K. (2018). When public engagement meets entrepreneurship. People, Place and Public Engagement Conference, St. John’s, Newfoundland and Labrador.
  • Conference Panel Presentation: Farrell, E., Brown, D., Carter, K., McKague, K., & Winsor, B., (2017). Atlantic Entrepreneurial Ecosystems. Community Innovation & Social Enterprise Conference, Sydney, Nova Scotia.

2. entrepreneurship teaching and learning (selected work):

  • Winsor, B., Smith, J., & Lam, J. (2018). Common ground co-working: Building a sustainable coworking social enterprise. Case Research Journal, (forthcoming).
  • Walsh, J., Winsor, B., & Lam, J. (2017). Holson forest products ltd.: The challenge of international markets. International Journal of Case Studies in Management, 15.
  • Winsor, B., & Hanlon, D. (2016). An opportunity assessment framework for introductory courses in entrepreneurship. Journal of Entrepreneurship Education, 19(20): 24-38.
  • Invited Conference presentations: Winsor, B. (2012). Integrating creativity into the curriculum, EEUK (Enterprise Educators United Kingdom) Edinburgh, UK and Winsor, B. (2011) Teaching entrepreneurship students to use creativity measurement tools, ELVIS (Entrepreneurial Learning Visions in Swansea), Swansea UK.

Blair has also done work on temporality and risk (selected):

  • Winsor B., & Hall, H. (2018). Time in the triple helix: A foundation for innovation. Journal of Management Policy and Practice, 19 (forthcoming).
  • Cooper, T., & Winsor, B. (2015). A practice approach to addressing strategic risk and uncertainty for management consultants. Journal of Management Policy and Practice, 16(1): 31-44. Also, awarded the Irwin/McGraw-Hill Best Paper in the North American Management Society division of the MBAA International conference 2012.
  • Winsor, B. (2012). Managing innovation under time pressure: A practical perspective. Technology Innovation Management Review, 2(8): 5-9.
  • Conference Paper Presentation: Winsor, B., Swan, J., & Robertson, M. (2008). Making up time: Innovation and practice time in a consultancy project. European Group of Organization Studies (EGOS) Annual Conference, Amsterdam, Netherlands.